For more than a decade, Self has been building tools that help everyday Americans build a financial foundation, so we’re proud to be partnering with them to power parts of their customer experience. What started in 2015 as one of the first nationwide online Credit Builder Accounts has grown into a full credit-building toolkit used by millions of people across the U.S. Their secured Self Visa® Credit Card, Rent and Bills reporting, and Self Cash products all share the same purpose: making the financial system more accessible to the people who have historically been locked out of it.
It’s a mission with real stakes. In the U.S., your credit score shapes what you can rent, what car you can drive, what you pay for insurance, and what your future opportunities look like. Self exists to put a foot in that door for people the mainstream financial system has overlooked, and the team approaches that work with the seriousness it deserves. The reviews speak for themselves: 4.9 stars across more than 280,000 App Store ratings, and a steady stream of customers describing Self as the moment their financial trajectory started to change.
Customer support is where a lot of that trust is earned. A question about a missing card, a payment that didn’t go through, a transition to a new product. Each of those moments is someone navigating a system that hasn’t always made things easy for them. We recently had the opportunity to spend time with Elizabeth O’Connor and Shelby Sharp from Self. Exploring the possibilities together has shown us how much thought has gone into protecting those ‘moments that matter’, and how seriously the whole organization takes that responsibility. We’re proud to be working alongside them on this part of their work, and we can’t wait to see what else we build together.
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