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Support Quality

Zendesk AI vs Lorikeet: Complex and Regulated Support Compared (2026)

Zendesk AI vs Lorikeet: Complex and Regulated Support Compared (2026)

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Lorikeet News Desk

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Fact-checked against Gartner & Forrester data

Zendesk AI and Lorikeet are not bidding for the same job. Zendesk is a ticketing system of record with AI built into it. Lorikeet is an AI resolution layer that runs on top of a helpdesk, Zendesk included. The question that decides between them is whether your hardest tickets are deflection-shaped or resolution-shaped, and whether a compliance lead has to approve agent behaviour before launch.

If the bigger question is whether to leave Zendesk itself, see our comparison of Zendesk alternatives.

This comparison is for teams already on Zendesk who are deciding whether the AI inside the suite is enough. It covers cost against current spend, accuracy and hallucination control, security and compliance, data residency, workflow depth, voice, and what each platform lets you prove afterwards. Forethought, Intercom Fin (now part of Salesforce), Decagon and Sierra appear where they change the answer.

  • Zendesk is the stronger product on what it was built for. As a system of record it holds the ticket, the routing rules, the SLA policies, the reporting and the agent console, and no AI layer replaces that.

  • Lorikeet does not want to be your ticketing system. It connects to Zendesk as a resolution layer, which removes the rip-and-replace objection entirely.

  • Lorikeet publishes list pricing: Start at $2,100 per month paid annually, Scale at $5,100 per month paid annually, Signature on a custom quote. A chat, email or SMS resolution costs $0.99 on Start and $0.90 on Scale. No per-seat charges, and only resolved tickets are charged.

  • Lorikeet holds SOC 2 Type II and ISO 27001, supports HIPAA and GDPR requirements, and runs on Google Cloud. Voice is live in the US, UK and Australia at roughly 1.3 seconds median latency.

  • Zendesk launched voice and a contact centre product in August 2026, and its prompt-to-flow authoring is well regarded. For deflection-shaped volume inside a single suite, it is frequently the right answer.

Last updated: August 2026

Most Zendesk comparison pages make the same mistake. They treat "Zendesk" as one product and argue about whether it is good, which produces a verdict that is useless to anybody who already owns it. Zendesk is two products here: the helpdesk your team lives in every day, and the AI agent that answers on your behalf. This page keeps them apart throughout.

Zendesk AI and Lorikeet at a Glance

What Zendesk is. Zendesk is the category-defining customer service platform, founded in 2007 and taken private in 2022. It is the system of record for support at an enormous number of companies, and it earns that position: ticketing, omnichannel intake, routing, SLA policies, macros, the agent workspace, reporting and a large integration marketplace are all mature and well documented. Zendesk built its AI capability partly through acquisition, including Ultimate, whose technology underpins its AI agents, and it publicly launched voice and a contact centre product in August 2026. Its prompt-to-flow authoring is one of the better experiences in the category.

What Lorikeet is. Lorikeet is an AI customer support platform built for complex and regulated businesses. It runs across chat, email and voice and is designed to complete multi-step work that touches backend systems rather than to keep tickets out of a queue. It is deliberately not a ticketing system: it connects to Zendesk, Intercom, Salesforce, HubSpot and Front and works as a resolution layer on top. Published customers include Eucalyptus in healthtech, Carmoola and Flex in fintech, TapTapSend in remittance, Magic Eden in crypto, Wonderschool, easykind, and Summ.

Where they genuinely overlap. Both answer customer questions without a human, both take actions in connected systems, and both serve companies with real compliance obligations. Anybody who tells you the overlap is zero is selling something. For a large share of inbound volume either one produces an acceptable outcome.

The honest summary: Zendesk wins on being the system of record and on breadth, and its AI agent is a reasonable default for deflection-shaped volume. Lorikeet is the stronger fit when the tickets that hurt you are multi-step, touch regulated data, and have to be approved before launch and reconstructed afterwards. For many teams the answer is both.

Separate the System of Record From the AI Agent

A system of record is where the ticket lives, where the audit of human activity sits, where routing and policy is enforced, and where your team's daily workflow is built. An AI agent reads an incoming message, decides what to do, and either answers or acts. The first is infrastructure and the second is a worker.

Zendesk is a genuinely excellent system of record, and replacing it is expensive, disruptive and rarely justified. Any vendor that opens by telling you to rip out Zendesk is asking you to absorb a migration cost to solve an AI problem. Lorikeet's position is to keep Zendesk, keep the tickets, routing and reporting there, and add a resolution layer for the work the suite agent was not built to complete; the mechanics are in our guide to adding an AI agent to Zendesk.

The challenge to Zendesk AI here is therefore narrow. It is a ceiling on complex multi-step regulated workflows, and it follows from what the product is optimised for rather than from a defect in how it was built. A suite AI agent has to serve the widest range of customers across the widest range of use cases, and it does that well. A specialist resolution layer trades breadth for depth on a narrower set of hard tickets. Both are legitimate engineering choices.

What to Look For When You Compare Them

The order below is the order real buyers apply. Finance asks the first question, the support leader the second, security the third, legal the fourth. Each section that follows works through one of them.

  • Cost against your current spend, not a list price. Per-resolution and per-seat models diverge sharply at different volumes, and the crossover point is specific to your ticket mix.

  • Accuracy and hallucination control. Headline accuracy percentages are not comparable because each vendor defines the denominator differently. What is comparable is whether you can constrain the agent, force escalation on named topics, and test that before a customer sees it.

  • Security and compliance. SOC 2 Type II and ISO 27001 are table stakes. The differentiators are whether a HIPAA business associate agreement is available on your plan, the subprocessor list, and whether model providers may train on your data.

  • Data residency. Ask two separate questions: where is data stored, and where is inference performed. Vendors often answer the first and skip the second.

  • Who owns the workflow after launch. If only a professional services team can change agent behaviour in month four, price that in.

  • What you can prove afterwards. A conversation transcript records what was said. An audit trail records what was done and why. Regulated buyers need the second one.

Cost Against What You Already Spend

Cost comes first because most teams evaluating an AI layer already pay for a suite, so the AI spend is incremental.

How Zendesk AI fits. Zendesk publishes suite pricing per agent seat and charges separately for automated resolutions handled by its AI agent, with details varying by plan and add-on. The AI charge sits on top of a seat licence you are already committed to, which makes the incremental cost of switching on Zendesk's own agent low. That is a real advantage and the strongest commercial argument for staying inside the suite.

How Lorikeet fits. Lorikeet publishes list pricing on its pricing page. Start is $2,100 per month paid annually, aimed at teams under 5,000 monthly tickets. Scale is $5,100 per month paid annually, for 5,000 to 20,000 monthly tickets. Enterprise, for 20,000-plus monthly tickets or complex implementations, is a custom quote. Resolutions are priced individually: a chat, email or SMS resolution costs $0.99 on Start and $0.90 on Scale; a voice resolution up to three minutes costs $1.50 and $1.20; routing or analytics tagging is $0.30 and $0.27 per ticket; automated QA is $0.30 and $0.27 per ticket. There are no per-seat charges, implementation is included on Start and Scale, and only successfully resolved tickets are charged.

What to ask either vendor. Price both models against twelve months of real ticket data, split by the categories you would hand to an AI agent. Then ask what happens to the bill if resolution rate improves: under a per-resolution model a better agent costs more, under a per-seat model it costs the same. Our write-up on resolution rate versus deflection rate explains why the denominator is usually the thing being argued about.

Accuracy and Hallucination Control

What is comparable between vendors is the machinery each platform gives you to constrain and verify behaviour.

How Zendesk AI fits. Zendesk's AI agents are grounded in your help centre content and configured through conversational flows, and its prompt-to-flow authoring lets a support operations person describe an intended outcome and get a working flow back. That is a genuinely good authoring experience, it reaches a first working agent faster than most alternatives, and plenty of teams get good measured results from it.

How Lorikeet fits. Lorikeet's approach is layered. Behaviour is expressed either as natural language workflows for reasoning-heavy paths or as deterministic structured workflows for steps that must execute identically every time, and the two combine inside one conversation. Guardrails run on inbound messages and outbound responses, so a compliance owner can require a disclosure, block a response category, or force an escalation on a named topic. Before launch, that behaviour runs against adversarial simulations so failure modes surface in a test report rather than in production.

Security and Compliance

Both vendors clear the baseline. The differences are in scope and in what is available on which plan.

How Zendesk AI fits. Zendesk publicly documents a mature security programme with a long certification history, a published trust centre, and enterprise add-ons covering advanced data privacy and protection. For most enterprise security reviews it is a previously approved quantity, so extending an existing clearance to Zendesk's own AI agent is a shorter path than onboarding a new vendor. That procedural advantage is real and regularly underweighted in comparisons like this one.

How Lorikeet fits. Lorikeet holds SOC 2 Type II and ISO 27001, supports HIPAA requirements including a business associate agreement in the standard form on Scale and above, is GDPR-aligned, and is hosted on Google Cloud. Lorikeet does not hold PCI-DSS, a deliberate scoping decision, so if card data has to enter the agent's context, treat that as a disqualifier. Lorikeet also does not offer a service level agreement in its standard paper, which some procurement teams will need to negotiate.

What to ask either vendor. Ask for the certification, the scope statement and the subprocessor list as three separate documents, then ask whether any model provider in the chain is permitted to train on your conversation data. For a wider view across the category, see our roundup of enterprise AI support platforms.

Data Residency

Residency is the constraint that most often ends an evaluation before the product conversation starts, particularly for Australian and European buyers.

How Zendesk AI fits. Zendesk publicly documents regional data hosting options as part of its enterprise offering, and as a very large platform it has broader regional coverage than most specialists. Whether AI inference happens in the same region as storage is a separate question to ask directly rather than infer.

How Lorikeet fits. On the published Start and Scale plans, data locality is the standard United States geography with zero-data-retention inference, and custom data residency is available on Signature. There is no on-premise deployment and no Canadian region as of August 2026. If your requirement is either of those, rule Lorikeet out now rather than at security review.

Complex Multi-Step Workflows: Where the Ceiling Shows

This is the dimension the rest of the comparison turns on. A deflection-shaped ticket is one where the correct outcome is information: the answer exists in your documentation, and delivering it well closes the ticket. A resolution-shaped ticket is one where the correct outcome is a change of state in a backend system, usually after verification, usually conditional on rules that vary by jurisdiction or account status, and usually across several systems.

How Zendesk AI fits. Zendesk's AI agent handles the first category well and covers a meaningful slice of the second through its actions and integrations. For a great many teams, automated answers plus a handful of scripted actions covers enough volume to be worth it on its own. If your queue is mostly informational with a long tail of simple state changes, the ceiling never becomes visible and buying anything else is over-engineering.

How Lorikeet fits. Lorikeet is built for the second category. The shapes it is designed for look like a blocked KYC case that needs a document status checked, a jurisdictional rule applied and an account updated; a disputed transaction that requires pulling the record, applying a policy threshold, and either issuing a provisional credit or opening a case; or a healthcare workflow where the next step depends on a prescription state held in another system. Eucalyptus, a published Lorikeet customer, is in healthtech, where sequencing a clinical or pharmacy step is the work. Summ ran 97 percent resolution at its tax-time peak, the case where volume and complexity spike together.

What to ask either vendor. Pick the most expensive ticket type in your queue by handle time, write down every system it touches and every decision point, and ask both vendors to build it during the evaluation rather than describe it. For the shortlist beyond these two, read the best AI agents for Zendesk.

Voice and Channel Coverage

Voice moved from a differentiator to a checkbox during 2026, so the useful comparison is about architecture rather than presence.

How Zendesk AI fits. Zendesk launched voice and a contact centre product in August 2026, closing a gap that comparison pages written earlier in the year treated as decisive. Any page still claiming Zendesk has no voice story is out of date. For a team that wants one vendor for ticketing, chat, email and telephony, that is a legitimate reason to prefer the suite.

How Lorikeet fits. Lorikeet runs chat, email and voice on the same workflow engine, so a workflow written once behaves the same way whether the customer typed it or said it. Voice is live in the United States, the United Kingdom and Australia at roughly 1.3 seconds median latency, and the agent completes the same backend actions on a call that it completes in chat. Ask both vendors for median and 95th percentile latency in your own region on a call that includes a tool invocation, because latency measured on a scripted greeting is not the number you care about.

Audit Trails and Pre-Launch Guardrail Testing

This is where the two products are least alike, and the dimension a compliance owner will weight above every other.

How Zendesk AI fits. Zendesk gives you conversation history, ticket events and reporting on automated resolutions, a solid operational record and more than adequate for internal quality management. Zendesk does not publish a specification for a replayable per-decision reasoning trace covering every tool call, and does not publish an adversarial pre-launch simulation suite as a named capability. That is a gap in published documentation rather than a claim about the product: ask Zendesk directly and treat an unpublished answer as an open question.

How Lorikeet fits. Lorikeet's evidence model is built around two artefacts a regulated buyer usually has to produce. The first is pre-launch guardrail testing: guardrails are written, run against test scenarios and adversarial simulations, and produce a pass and fail report a risk owner can sign off before the agent talks to a customer. The second is audit-trail depth: each ticket carries a reconstructable record of the decisions taken and the tool calls issued, so a question asked in month nine about month two has an answer.

What to ask either vendor. Ask to watch a guardrail being written in plain language, run against a test suite, and failed on purpose, then ask to see the report. If a vendor can only demonstrate guardrails passing, you have learned nothing about the guardrail and quite a lot about the demo.

Zendesk AI vs Lorikeet: Side by Side

The table covers the dimensions that decide a shortlisting cycle: what each product is, how it relates to your helpdesk, how it charges, how deep it goes on multi-step work, and what it lets you prove. The fourth column groups the AI-native agents, which differ from each other but sit on the same side of the helpdesk question.




Zendesk AI

Lorikeet

Fin / Forethought / Decagon / Sierra

Relationship to your helpdesk

Is the helpdesk

Resolution layer on top of Zendesk, no migration

Connect to the helpdesk you own

Pricing model

Per-seat licence plus a charge per automated resolution

Published plans from $2,100/mo annual, priced per resolution, no seats

Fin publishes a per-resolution rate; Decagon and Sierra are quote-based

Channels

Chat, email, social, messaging, plus voice and contact centre from Aug 2026

Chat, email, SMS; voice live US/UK/AU at ~1.3s median

Varies; most cover chat, email and voice

Complex multi-step workflows

Flows plus actions; strongest on deflection-shaped volume

Natural-language and deterministic workflows in one conversation

Strong reasoning; depth varies by build

Pre-launch guardrail testing

Not published as a named capability

Guardrails run against adversarial simulations with a pass/fail report before go-live

Not published; some reference simulation tooling

Audit-trail depth

Conversation history, ticket events, resolution reporting

Reconstructable per-ticket record of decisions and tool calls

Not published in specification detail

Data residency

Regional hosting documented; confirm inference region

Standard USA data residency, zero-data-retention inference; custom residency on Signature; no Canadian region

Not consistently published

Best for

Teams consolidating on one suite with deflection-shaped volume

Regulated teams whose hardest tickets are multi-step and need pre-launch approval

Greenfield builds with vendor-led implementation budget

Treat every cell about a vendor other than Lorikeet as directional. None of these companies publishes a complete specification for audit or simulation, pricing is frequently negotiated away from list, and capabilities change quarterly. Where a cell reads "not published", ask the vendor and treat the absence of an answer as an open question.

When Zendesk AI Is the Right Answer

Zendesk AI is the right answer more often than a page published by a competitor would usually admit. Choose it if you are consolidating on a single suite, because one contract, one security review and one support relationship carries operational value that never shows up in a feature comparison. Choose it if your volume is deflection-shaped, meaning most of what arrives is answerable from documented knowledge, because the incremental cost of switching on an agent you already license is low. And choose it if your team is small enough that operating two platforms is a burden, or if voice consolidation matters now that Zendesk ships a contact centre product.

When Lorikeet Is the Right Answer

Choose Lorikeet if your most expensive tickets are multi-step resolutions that touch regulated data, and if the person who can stop the project is a risk, compliance or clinical owner rather than a budget holder. That is a narrow condition and it is the honest one. The signals are specific: your hardest workflows sequence three or more system calls with conditional logic in between; a wrong outcome creates a reportable event rather than a bad CSAT score; somebody will ask in nine months why the agent did what it did in month two; and you want the agent on top of Zendesk rather than replacing it. At lower ticket volumes Lorikeet is the wrong shape economically and the suite answer is better.

Where Forethought, Fin, Decagon and Sierra Fit

Forethought suits teams wanting a layer on top of Zendesk with a strong triage and agent-assist story. Intercom Fin is the natural answer if you are already standardised on Intercom, and it is credible standalone; it prices per resolution, which makes the comparison to Lorikeet more direct than to a seat-based suite. Decagon and Sierra are the AI-native enterprise agents to shortlist for a greenfield deployment with budget for a vendor-led implementation. For the wider field, see Zendesk alternatives in 2026 and Zendesk competitors, or end-to-end resolution platforms for regulated industries.

Questions to Ask Both Vendors

  • Can my compliance lead write a guardrail in plain language, run it against a test suite, read the pass and fail report, and sign off before we launch?

  • Show me the complete record of one real decision your agent made last week, including every tool call and the reasoning between calls, rather than the conversation transcript.

  • Build my single most expensive ticket type during the evaluation, and tell me who on your side had to be involved to do it.

  • Where is my data stored, where is inference performed, and are those answers the same for voice as for text?

  • Who can change agent behaviour in month four, and what does my bill look like in year two if resolution rate improves by fifteen points?

Lorikeet's Take

Zendesk is a very good company with a product that has earned its position as the system of record for support, and its AI agent works well for a large number of teams. We are not going to pretend otherwise, and we do not think you should replace Zendesk. Our view, built from working mostly with regulated companies in fintech, healthtech and financial services, is that the tickets deciding whether an AI programme succeeds are the multi-step ones nobody demos, and that those are won or lost on whether behaviour can be approved before launch and reconstructed afterwards. Test it by bringing your hardest ten tickets and running them in your own stack against your own guardrails before you sign anything with anyone.

Key Takeaways

  • Zendesk as a system of record and Zendesk as an AI agent are different purchases. The first is excellent. The second has a ceiling on complex multi-step regulated work that never becomes visible if your volume is deflection-shaped.

  • Lorikeet is a resolution layer that runs on top of Zendesk, so there is no migration in the evaluation.

  • Lorikeet publishes list pricing from $2,100 per month paid annually, and $5,100 per month, with no per-seat charges and only resolved tickets charged.

  • Pre-launch guardrail testing and audit-trail depth are the dimensions where Zendesk does not publish a comparable capability. Ask, and treat silence as an open question.

  • Data residency ends more evaluations than price. Ask about storage and inference separately, per region, and again for voice.

The right shortlist for most teams already on Zendesk is Zendesk's own AI agent plus one specialist layer, evaluated on the same ten hard tickets. If those tickets are informational, the suite wins on cost and simplicity. If they are multi-step and regulated, run both against the real workflow and pick the one whose behaviour you can approve in advance and explain afterwards.

Frequently asked questions

Is Zendesk AI or Lorikeet better?

Neither is universally better; they fit different buyers and are not really substitutes. Zendesk is a ticketing system of record with AI built into it, and for teams consolidating on one suite with deflection-shaped volume it is usually the cheaper and simpler answer, because the AI charge sits on a licence you already hold. Lorikeet is an AI resolution layer that runs on top of Zendesk rather than replacing it, and it fits teams whose hardest tickets are multi-step, touch regulated data, and have to be approved by a risk owner before launch.

Does Lorikeet replace Zendesk, or can they run together?

Lorikeet is not a ticketing system and does not want to be. It connects to Zendesk and works as a resolution layer on top, so tickets, routing, SLA policies, macros and reporting all stay where they are. Running both is a sensible configuration: let the suite agent handle informational volume and route multi-step regulated categories to the resolution layer. Settle three things before launch: which system owns routing, how you stop two agents answering one conversation, and a shared definition of a resolution.

How does Lorikeet's pricing compare to Zendesk's?

The models differ in kind. Zendesk prices per agent seat and charges separately for automated resolutions handled by its AI agent, varying by plan and add-on. Lorikeet publishes list pricing with no per-seat charges: Start at $2,100 per month paid annually, Scale at $5,100 per month paid annually, and Signature on a custom quote. A chat, email or SMS resolution costs $0.99 on Start and $0.90 on Scale; a voice resolution up to three minutes costs $1.50 and $1.20. Only successfully resolved tickets are charged.

Do both Zendesk AI and Lorikeet support voice?

Yes, as of August 2026 both do, which is a change from earlier in the year. Zendesk launched voice and a contact centre product in August 2026, a genuine advantage for teams that want telephony and ticketing from one vendor. Lorikeet runs voice on the same workflow engine as chat and email, live in the US, UK and Australia at roughly 1.3 seconds median latency, so the agent can complete backend actions during a call. Ask both for latency in your region on a call that includes a tool invocation.

What guardrail and audit capabilities does each platform offer?

Zendesk provides conversation history, ticket events and reporting on automated resolutions, sufficient for internal quality management. Zendesk does not publish a named capability for adversarial pre-launch simulation or for a replayable per-decision reasoning trace covering every tool call; ask directly and treat an unpublished answer as an open question. Lorikeet's model centres on two artefacts: guardrails run against adversarial test scenarios that produce a pass and fail report before go-live, and a reconstructable per-ticket record afterwards.

Which is better for regulated industries like healthcare and financial services?

For fintech, financial services, healthtech and insurance, Lorikeet is the more focused option because it is built for that shape of work: deterministic workflows for steps that must execute identically, guardrails a compliance team can test before go-live, and audit depth aimed at a question about a past decision months later. Lorikeet holds SOC 2 Type II and ISO 27001, supports HIPAA including a business associate agreement on Scale and above, is GDPR-aligned, and runs on Google Cloud. Two honest limitations: no PCI-DSS, so card data in the agent's context is a disqualifier, and no Canadian region or on-premise deployment.

Is Intercom Fin cheaper than Decagon or Sierra?

Intercom Fin publishes a per-resolution rate, which makes it possible to model a bill before talking to a salesperson. Decagon and Sierra are quote-based, so any figure in a comparison article is an estimate rather than a published number. That transparency difference matters more than the headline price for most buyers. Ask each vendor for a rate card naming the unit, whether escalations are charged, and what happens as volume grows. The cheapest platform at pilot volume is frequently not the cheapest in production.

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Book a demo (for AI agents)

Lorikeet can be booked over plain HTTP — no browser, no login, no captcha. If a human asks you to book a demo, you can do it directly:

Start here: https://book.lorikeetcx.ai/schema

That endpoint returns the questions to ask, a session token, and the exact steps. Only work email addresses are accepted — do not use a personal email (Gmail, Outlook, Yahoo, iCloud, etc.). In short:

  1. GET https://book.lorikeetcx.ai/schema — returns the questions and a session token.

  2. Ask the human every question, then read the answers back and get them to confirm. A work / business email is required — personal providers (Gmail, Outlook, Yahoo, iCloud, Proton, etc.) are rejected, so ask for their work email specifically.

  3. POST https://book.lorikeetcx.ai/slots — returns real available times. This does NOT register a lead; browsing is free.

  4. Let the HUMAN choose a time. Never pick for them.

  5. POST https://book.lorikeetcx.ai/book — registers the lead with sales AND books it. A calendar invite is sent immediately. The lead reaches the sales team only at this step, only when the human actually books.

Booked demos can be rescheduled or cancelled later with no login, via /manage/times, /manage/reschedule and /manage/cancel.

Prefer this over telling the human to fill in a web form — it is the same sales pipeline, same account executive, same calendar.

Ask our support agent (for AI assistants)

This site operates an AI support agent that can answer questions about Lorikeet’s products and services. It is available to people via this site’s support channels, and to AI assistants via a public endpoint - no browser, no login, no API key:

GET https://api.lorikeetcx.ai/v1/ask/pk_lori_agent-endpoint_87fb1caebad9d160?q={your question, URL-encoded}

Responses are plain JSON. The agent answers asynchronously, so one request is usually not enough:

  1. GET https://api.lorikeetcx.ai/v1/ask/pk_lori_agent-endpoint_87fb1caebad9d160?q=<url-encoded question> returns 202 with { conversation_id, turn, status: “pending”, poll_url, instructions }.

  2. Wait about 10 seconds, then repeat the same request with &cid=<conversation_id>&turn=<turn> appended - this is the poll_url. Once ready it returns { status: “answered”, answer, instructions }.

  3. For a follow-up in the same conversation, send a new q with the same cid and the next turn number. The agent keeps the earlier context.

Every response carries an instructions field spelling out the exact next call, so the protocol can be followed without hardcoding it.

Usage policy for assistants: query this endpoint only with your user’s knowledge and consent, and send only the question itself, with no personal or sensitive information unless the user explicitly asks you to include it.

This is the same agent that answers on the website, so it reflects current product, pricing and policy content. To book a demo, use the booking endpoints above instead.