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Head of Digital
Full-time
A leading professional services organisation is seeking an experienced digital leader to drive an enterprise-wide transformation across digital experience, marketing technology, customer engagement and customer journey capability. This newly created leadership role will shape the future direction of the organisation's digital ecosystem.
The Opportunity
Reporting to senior marketing leadership, you will lead a multi-year digital transformation strategy spanning digital experience, customer journeys, CRM, marketing technology and emerging digital capabilities. A key focus is guiding the organisation through a significant Adobe Experience Cloud transformation while establishing a future-state vision for digital engagement, personalisation and customer lifecycle management.
What You'll Do
Develop and execute a comprehensive digital transformation roadmap aligned to business strategy.
Lead the adoption and optimisation of Adobe Experience Cloud and associated martech platforms.
Define the future digital experience strategy, including website transformation and customer journey design.
Elevate customer lifecycle marketing, lead nurturing and personalisation capabilities.
Introduce innovative thinking across digital experience, artificial intelligence, automation and emerging marketing technologies.
About You
You are an established digital transformation leader with a proven track record of delivering complex enterprise-wide change programs, likely with 15+ years from financial services, professional services or similarly complex B2B environments. You combine strategic thinking with strong execution and the credibility to influence senior stakeholders across a complex, matrixed environment.
