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Product Owner - Customer Engagement Platform (Builder) | Al-Futtaim Automotive
Full-time
We are looking for a hands-on Product Owner to build, integrate and scale Al-Futtaim Automotive's Customer Engagement Platform - a connected layer that unifies customer data, journey orchestration and engagement across web, mobile, messaging, campaigns, service and AI-enabled interactions. This is product-and-build work, not programme or vendor management. You'll own the platform end-to-end, from architecture through build, launch, adoption and continuous optimization.
What You Will Do
Personally prototype, build and iterate across the platform stack - data, orchestration, engagement and AI capabilities
Design and integrate systems across CDP, SAP C4C (CRM), Genesys (contact centre), Kore.ai (conversational AI) and Microsoft Azure & Power Platform
Own how the platform fits together - data models, APIs, integrations and orchestration layers
Build the customer and vehicle digital state model, enabling real-time personalization and lifecycle engagement
Design and optimize end-to-end customer journeys across web, mobile, messaging (e.g. WhatsApp), campaigns, service and AI channels
Embed AI across the platform: next-best-action decisioning, automation workflows, content generation, conversational AI and internal copilots
Drive end-to-end delivery and define key platform metrics - adoption, engagement, conversion, retention and cost-to-serve
Required Skills
Proven hands-on experience building and shipping customer-facing platforms integrating data, engagement and AI
Strong experience integrating CDP, CRM (SAP C4C or equivalent), engagement platforms (Genesys, Kore.ai) and cloud/orchestration tools (Azure, Power Platform)
Technical fluency in APIs, customer data modelling, identity resolution and orchestration workflows
Practical understanding of LLMs, AI/ML and agent-based architectures applied to customer platforms
Strong product thinking - hypothesis-driven development, rapid iteration and metrics-led decision-making
Excellent stakeholder management and a builder mindset with strong pace of execution
What Equips You
Degree in Product Management, Computer Science, Engineering, Data/Analytics, Business or related
8-12+ years' experience, with 4-6+ years in product management or platform ownership
Track record of delivering platform capabilities from architecture to launch to optimization, ideally building martech/growth platforms in-house



