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Customer Success & Marketing Lead
Full-time
Customer Success & Marketing Lead
Location
Shrewsbury – office based
Company
Ui-Ai
Reports to
Chief Revenue Officer
Employment
Full-time
About Ui-Ai
Ui-Ai is a growing AI technology company and the creator of
Amica, our AI-powered Digital Employee
.
Amica enables organisations to have natural, human-like conversations with customers across their website, telephone, face-to-face environments, etc. She can answer questions, qualify enquiries, support customers, capture leads and integrate with existing business systems – 24/7 and across multiple languages.
As we continue to grow our customer base across sectors including education, charities, manufacturing, retail and construction, we're looking for someone to join the team in a new and important role.
The Role
We're looking for a commercially minded
Customer Success & Marketing Lead
to work closely alongside our Chief Revenue Officer.
This is not a traditional marketing role and it's not a traditional account management role.
It's a varied, hands-on position spanning four key areas:
Customer Success | Marketing | Digital Performance & Insights | Events
You'll help us attract new customers, successfully onboard the customers we win, make sure they're getting measurable value from Amica and use the data and insight generated by Amica to continually improve both customer performance and our own sales and marketing.
Customer Success
You'll take ownership of much of the customer journey following the sale, including:
Managing customer onboarding and coordinating implementation
Building strong relationships with customers once they're live
Running regular customer performance reviews
Ensuring customers are getting measurable value from Amica
Supporting retention and renewals
Identifying opportunities for additional use cases, channels and account growth
Turning successful deployments into testimonials and customer case studies
Marketing
You'll take day-to-day ownership of Ui-Ai's marketing activity, working closely with the CRO to support our growth strategy.
This will include:
Managing our marketing and content calendar
Creating and managing company social media content
Running email and lead-generation campaigns through HubSpot or alternative
Developing sector-specific campaigns
Supporting website content and digital performance
Helping improve our search visibility and inbound lead generation
Creating customer case studies, sales collateral and campaign content
Managing relationships with external content and creative partners
Measuring campaign performance and understanding what's generating opportunities
Supporting the sales team with the content and collateral they need
We're not looking for marketing activity for the sake of activity. We want someone who understands that ultimately
marketing needs to help generate conversations, opportunities and revenue.
Amica Performance & Insights
This is one of the areas that makes the role particularly different.
You'll work with our technology and product teams to understand how Amica is performing across our customers.
You'll:
Review Amica conversations and customer interactions
Monitor performance and accuracy
Identify knowledge gaps and areas for improvement
Analyse conversation data and identify trends
Understand what customers and prospects are actually asking
Turn that data into meaningful customer reports and recommendations
Help demonstrate the ROI and value Amica is delivering
Feed customer insight back into our product, sales and marketing teams
As our customer base grows, this will become an increasingly important part of the role.
Events & Exhibitions
Ui-Ai has an active programme of exhibitions, conferences and industry events.
You'll help organise and coordinate these, including:
Event planning and logistics
Stand requirements and marketing collateral
Pre-event marketing campaigns
Supporting activity during events
Coordinating content creation at key events
Post-event campaigns and lead follow-up through HubSpot or alternative
Who We're Looking For
We're not necessarily looking for someone who has held this exact job title before – it's an unusual combination.
We're looking for someone who is:
Commercially minded and customer-focused
A strong communicator who is comfortable dealing with customers
Experienced in marketing and digital campaigns
Comfortable working with data and identifying trends
A good writer who can turn ideas into engaging content
Highly organised and capable of managing several priorities
Proactive and comfortable taking ownership
Interested in AI, technology and the future of customer experience
Comfortable working in a fast-moving, growing business
Experience with
HubSpot, CRM systems, digital marketing, analytics, content creation or customer success
would be advantageous.
Why Join Ui-Ai?
This is an opportunity to join Ui-Ai at an exciting stage of our growth and take ownership of a role that will develop significantly as the business scales.
You'll work directly with the senior leadership team and have the opportunity to influence how we approach marketing, customer success and customer experience.
Most importantly, this isn't a role where you'll be responsible for one small part of a large marketing department.
You'll have genuine ownership.
You'll see the customers we win, help bring them onboard, understand how they're using Amica, analyse the results, tell their stories and use what we learn to help us win the next customer.
If you're someone who enjoys variety, likes working with customers, understands marketing and data, and wants to be part of a growing AI business, we'd like to hear from you.
