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CRM Manager
Full-time
We’re on a mission to make the switch to sustainable transport and energy faster, easier and more affordable. We use our own technology stack, data smarts and industry knowledge to build a game-changing capability. Our intelligent energy platform helps our customers access renewable energy, understand consumer behaviour, and powers smart charging for EVs.
The worlds of energy and transport are colliding and Ohme is at the heart of this new paradigm. By using technology and data integrations to connect cars, chargers, people, energy providers and more, Ohme has a powerful platform that puts the consumer at the core.
Ohme has been selling its chargers to consumers since mid 2019 and has had exponential growth since. We are now operating in multiple countries and have partnerships with the likes of Octopus Energy, Volvo Belux, Smart Home Charge and other innovative brands.
We are scaling up the business and are building out the team for rapid growth. If you’re interested in joining a fast-growing cleantech venture on a journey to speed up the global transition to clean energy, read on!
We’re looking for a
CRM Manager
to own and grow Ohme's customer engagement strategy, building multi-channel campaigns and lifecycle journeys that keep our customers informed, supported and engaged at every stage of their EV charging journey.
Responsibilities
Own the end-to-end customer engagement strategy, shaping communications across channels (in-app, email, SMS, chat) and use cases (product updates, support, lifecycle journeys) to ensure clarity and consistency at every touchpoint.
Build, execute and continuously optimise multi-channel CRM campaigns and automated lifecycle journeys in Customer.io, using segmentation, personalisation and Liquid logic.
Champion trust-led, consent-driven communication that deepens customer relationships and supports mission-led growth.
Manage the CRM platform and its integrations with product, support and data systems to enable intelligent, data-driven messaging, working closely with those teams to keep messaging aligned to the wider customer journey.
Use AI tools and a test-and-learn mindset to personalise messaging at scale, spot manual bottlenecks and automate workflows.
Track and report on campaign performance and quality, turning data into insights that improve engagement, retention and loyalty.
Who you are
A strategic, data-driven operator who takes full ownership of customer engagement from planning through execution.
Customer-obsessed and detail-oriented, with a genuine belief that trust and clarity are commercial assets.
Naturally curious, always looking to replace manual processes with smarter, automated, AI-assisted workflows.
A collaborative leader, comfortable aligning stakeholders across marketing, product, support and engineering.
Motivated by Ohme's mission and comfortable moving quickly without cutting corners, energised by the impact that clear, trusted communication has on EV adoption.
Required Experience
Proven experience in customer engagement, lifecycle marketing or CRM, with a track record of delivering end-to-end campaigns.
Hands-on experience managing a CRM platform end-to-end; Customer.io experience is a must, including campaign building, automation and integrations.
Experience designing and executing multi-channel communications (email, SMS, in-app, support) with a focus on personalisation and trust, using AI tools and experimentation (A/B testing, test-and-learn) to optimise engagement.
Familiarity with Customer Data Platforms (CDPs), journey orchestration tools, consent management and GDPR/data privacy practices.
Strong stakeholder management skills, partnering across marketing, product, support and engineering teams.
Our benefits
Competitive salary and bonus
Hybrid office
Private Health Insurance
Aegon Pension Scheme
Life Assurance Scheme with death in service benefit of 4x salary
Income Protection Scheme for long term illness
Ride to Work Scheme
Payroll Giving Scheme
Season Ticket Loan to spread cost of travel over 12 months
Eye Test every 2 years
