Digital Strategist

Introduction:

📍 Sydney, NSW \| 🕒 12-Month Contract (view to perm)

At Cheil Australia, we create connected experiences that move people, brands, and business forward.

Our agency is evolving fast — expanding our “Content-to-Commerce” and “AI-powered Growth” capabilities to make every brand interaction intelligent, personalised, and effective.

Description:

What You’ll Be Doing

You’ll help shape how Cheil evolves its digital offering — building frameworks for CRO, CRM, DTC experience, media integration, and the smart use of AI, data, and automation across the customer journey.

• Develop and articulate clear, insight-led digital strategies across clients including Samsung MX, CE, and B2B divisions.

• Champion a test-and-learn culture with measurable KPIs for CRO, retention, and digital engagement.

• Translate complex business goals into actionable, data-driven digital roadmaps.

• Customer & Channel Strategy

• Design end-to-end DTC journey strategies integrating website, CRM, media, and retail ecosystems.

• Use analytics and audience insights to drive segmentation, personalisation, and conversion growth.

• Collaborate with SEO, performance, and UX teams to optimise customer experience and ROI.

• Identify opportunities to leverage AI, marketing automation, and MarTech platforms to improve marketing efficiency.

• Partner with Client Services, Creative, and Digital Operations teams to deliver integrated go-to-market strategies.

Skills and Experiences:

What You’ll Bring

Experience & Skills

• 10\+ years’ experience in digital strategy, CX, or integrated planning (agency or client-side).

• Proven experience developing digital strategies for complex, multi-channel environments (e.g. DTC, e-commerce, CRM, social, content, or performance media).

• Strong analytical and storytelling skills — able to use data to build persuasive narratives.

• Deep understanding of digital ecosystems — including SEO/SEM, social, UX, CRO, and MarTech stacks.

• Hands-on familiarity with tools such as GA4, Adobe Analytics, Salesforce, Shopify, or ActiveCampaign (advantageous).

• Exceptional communication, presentation, and stakeholder management skills.

Why Join Cheil

• Work with one of the world’s most innovative brands — Samsung.

• Collaborate with global experts across technology, commerce, data, and creativity.

• Be part of a growing team driving Cheil’s digital transformation.

• Hybrid working model with Sydney Olympic Park HQ.

• Opportunities for professional development and regional collaboration across the Cheil network.

Apply Now

If you're passionate about strategy and ready to take the next step in your career, we’d love to hear from you.